Monica Mirro serves as Vice President of Sales for SPANX, Inc. SPANX is the revolutionary brand leader in the manufacture and sale of women’s shaping Intimate Apparel and lifestyle categories through high end luxury retailers worldwide. The company was built on a mission to help women feel great about themselves and their potential.
For the past 8 years Monica has played an instrumental role in the success of SPANX -one of the fastest growing apparel start-ups in America. As a member of the Management Team she has set the strategic vision and guided the execution to become the company it is today.
She is a key contributor to their explosive growth and has led the sales efforts to diversify distribution channels, build brand awareness and achieve market penetration for hundreds of products in multiple categories. With a leadership style that influences and encourages, she has built a sales organization from the ground up into one of the best in the business. Throughout her time at SPANX she has honed the art of skillfully negotiating complex deals and has achieved customer loyalty for the products and brands she has introduced to the marketplace.
Prior to joining SPANX, Monica worked as a consultant in the retail industry and helped large retailers improve their financial performance through enhanced business processes and technology. She also worked for Coca Cola, heading up their retail and distribution division. She started her career in retail with Federated Department Stores and worked her way to Buyer and other key leadership roles.
Monica is a graduate of Michigan State University and has two Daughters, Madison and Kelsey, who attend Mount Vernon. In her free time Monica is at the softball field with her Daughters or serving in the community as a Mentor to girls at an inner city Elementary school in Atlanta.