Doug Kruep is a 30 year veteran of the convenience retail industry and the Founder of LIFT Retail Marketing Technology. LIFT is the first interactive suggestive selling technology that is proven to increase sales at the point of purchase. Verifone acquired LIFT Retail Marketing Technology in April of 2012 and currently is growing at a rapid pace.

Doug is currently the Founder of Infinite Ascent, which is a multi-faceted operations and consulting company focused on turnaround opportunities and emerging technology.

After graduating from University of Illinois, Doug’s career includes a unique blend of experience, from family owned business to multi-billion corporations such as Home Depot and Pilot Travel Centers. These experiences have produced an ability to solve highly complex problems in time critical situations that result in top line revenue growth while reducing controllable expenses that equates to maximum bottom line profit.

Doug is married to Kenna and is the proud father of two MVPS students, Landry and Rylan.